The new interactive showroom, which officially opened on September the 10th, 2024, is a new step towards supporting People of Determination and promoting innovation in the field of assistive technology. The showroom includes multiple zones such as the “Innovation Zone,” “Education Zone,” and “Hospitality Zone.” These zones will feature a wide range of innovative products that facilitate the daily lives of individuals and businesses. Among these products is the non-surgical hearing device “HEARNU,” which uses bone conduction technology to assist individuals with hearing impairments. Other innovative technologies designed to support the needs of People of Determination in various fields will also be showcased.
This initiative is being launched in collaboration with Topland who has played a key role in providing the advanced technological solutions that form the foundation of this interactive showroom. This partnership reflects the commitment of both parties to achieving a shared vision aimed at empowering People of Determination through modern technologies. Through this interactive showroom, Zayed Higher Organization aims to promote innovation in assistive technologies and support People of Determination to live independently and participate actively in society. In addition to showcasing products, educational zones will offer training and educational workshops to help individuals and their families effectively use technology in their daily lives.
Abdullah Al Humaidan, Secretary-General of ZHO, said, “This interactive showroom represents a new step towards building a more inclusive and innovative future for People of Determination. We are proud to be the first organisation in the Middle East to offer this unique experience, which combines technology, education, and community interaction to support a vital segment of our society.”
He added in a statement that one of the key pillars of this initiative is inclusivity, accessibility, and education.
He explained that the project has been in development for a long time, evaluating the best global practices to attract international companies to Abu Dhabi, supporting easier access to services for people of determination.
He stressed that education is a fundamental pillar, noting that today, in the exhibition area, two interactive rooms have been established. The first simulates autism, a model applied in the United Kingdom, attracting over 200,000 visitors annually. This initiative aims to raise awareness among the teaching staff about the factors that help people of determination focus on their learning. It also extends to medical staff, the healthcare sector, and several government bodies, including the police force, as well as the private sector, to raise awareness of how to interact with people of determination.
He explained that the second room is dedicated solely to education and includes more than 350,000 scenarios about practising daily life activities. It trains people of determination on how to cope with challenges, overcome fears, and engage in social integration.
He pointed out that the initiative’s programmes are for trial purposes, followed by specialised training lasting at least one hour to educate trainees on how to manage specific cases.
Andy Faulkner, CEO of Topland, stated, “Topland is proud to collaborate with the Zayed Higher Organisation in launching this unique and exceptional interactive showroom, which showcases the latest technologies to assist People of Determination in their daily tasks. This showroom will allow individuals and businesses to see all the available technologies and understand how to benefit from them. Both the immersive virtual reality experience and the autism experience are the first of their kind to be launched in the Middle East.”
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